The crucial role of CMOs when it comes to change management

Digitalization and new technologies increasingly enhance CMOs’ areas of responsibility in corporations. What used to be “only” doing the advertising is nowadays keeping in view recent market trends and having a perpetual potential for innovation. Because of that CMOs...

There’s more to leadership than expertise

Executives should above all show competence in their thinking and doing – but is this really enough? Social psychologists have figured out that warm-heartedness and empathy are the ideal methods to get through to people. The Harvard Business Manager summarized the...

Successful leadership in flat hierarchies

If a member of a well-practised team is suddenly promoted to a leading position, various problems can emerge. Quite often the new executive is one without supervisory activity – nevertheless one can impose her or his authority, maintain good relations with colleagues...

Admit your mistakes!

Nobody’s perfect – this old saying is still universally true. It applies to the “common” employee as well as to strong and wise managers, although sometimes the contrary is said of them. However, self-centered and reckless behavior of leaders causes much too often...

Leadership styles now and then

Organizations undergo a constant change. But rarely in history was this change as substantial as it is today: the generation Y unlocks a huge potential for modification on the market, in companies and enterprises and for style of leadership. Big changes are often and...

Leadership Behavior

„Even bosses are allowed to be afraid“ – says the title of an interview in „die Zeit“. Fear, grief and uncertainty are human. The former image of a manager who stands above all other people and doesn’t display his feelings, is no...